Why 4AM Club?

Growing up, I was obsessed with Kobe Bryant. I watched every Lakers game and painted my childhood bedroom purple and gold.

My favorite Kobe story is from the 2008 Olympics. A team trainer offered to do a morning workout, so Kobe told him to get to the gym at 4AM. At 4AM, Kobe was there already in full-sweat.

I think about Kobe’s work ethic a lot.

I’m a Principal at Will Ventures, a VC firm investing in sports, media and consumer startups.

If I’ve observed one thing about entrepreneurship it’s this: It takes a maniacal work ethic to succeed. Will Ventures was actually named as an ode to the willpower needed for the entrepreneurial journey.

As an investor, I aspire to that same work ethic. My goal is to invest in category-defining companies, and to help them grow to their full potential.

I write 4AM Club weekly to share my opinions on where sports, media and consumer are heading — and where I see opportunity as a VC.

Subscribe to get it in your inbox every Tuesday at 4AM.

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